Mcredit is a joint venture finance company between MB Bank and Shinsei Bank (Japan). After 5 years of establishment and development, Mcredit collaborated with the Le Bros team to re-identify its brand, changed its business strategy and brand strategy with the hope of bringing more values to customers. Le Bros has successfully repositioned the Mcredit brand and spread the new Mcredit brand identity image to internal, public, target customers, and partners of Mcredit.