Our story:
Propaganda was set up over a decade ago with the clear and simple goal of delivering inspiring ideas and creative solutions for the Saudi market. Since our launch in 1998, we are very proud to have built a reputation within the region for being incredibly effective, creative, easy to work with and great value for money.
With the ever-changing lifestyles within the Kingdom, we believe we are at the forefront of this change with our proud, long-term business relationship with IKEA.
We are driven by a philosophy to do our research and get the fundamentals right from the start. We work with our clients to understand the brands they operate and in doing this we ensure our work has emotional relevance, communicates on the required levels and delivers the clients goal.
Therefore, whatever the project, our aim at Propaganda is to build lasting relationships that surprise and delight clients and connect them to their audience.
Our people:
Today, Propaganda’s talented team offers a wide depth of experience and a passion for advertising. Coming from different parts of the world, as well as Saudi, the biggest strength of our team lies in the ability to integrate each other's skills and expertise and to come up with out of the box solutions.
Our belief:
For over a decade Propaganda has been delivering inspiring creativity that meets the needs of businesses. Whatever the project, our belief and aim is to build lasting relationships that surprise and delight clients and connect them to their audience.
Our passion:
At Propaganda, we like to find ways to make people open their doors and more importantly, do it willingly. That is why we are passionate about advertising. That is why we sell. That is why we build brand attachment. We do it because it works repeatedly and frankly, we believe in being interesting. Whatever the media channel, whatever the marketing problem.
Whatever the benefit; we know that every solution has to involve the consumer.