INSIGHTS, UPDATES AND EVENTS SHAPING WPI

Discover more about the agencies, brands, people and events that define our global network.

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FEATURED ARTICLE

Quantum: Designing Brand Experiences That Move People From Attention to Action

One of the newest agencies to become powered by Worldwide Partners, Quantum is an independent UK-based brand experience agency built to move brands forward. They design integrated experience ecosystems that connect people and brands — emotionally and commercially.
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FEATURED ARTICLE

Doing Work That Works: Why 99c is the Cape Town Agency Blending Human Creativity with AI Innovation

Meet 99c, the South African agency redefining what’s possible when sharp strategy, breakthrough creativity, and cutting-edge AI work as one. As one of Worldwide Partners’ newest partners, they bring a powerful track record and a philosophy built on doing “work that works.”
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FEATURED ARTICLE

Fox Agency: The B2B Innovators Bringing Brand-Led Demand to a Global Stage

Integrated Marketing and PR Agency Fox Agency, a new member of the world’s most collaborative agency network Worldwide Partners, shares their belief in brand-led demand, their commitment to bold, insight-driven B2B creativity, and the integrated global expertise that helps clients scale across markets.
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How CPG & Retail Must Shift From CX to HX
Jul 09 2020
In our research with GlobalWebIndex, From CX to HX, we’ve uncovered the ways in which consumer desires and needs have changed. Learn how these changes impact CPG and retail brands.
Heart+Mind Strategies Research: The Business Implications of Coronavirus
Mar 16 2020
Partner Heart+Mind Strategies has been conducting research and monitoring public opinion in the United State on the coronavirus. Learn the most recent results, and how businesses should approach this crisis.
How Independent Agencies are Going Beyond ‘Data-Driven’
Dec 15 2019
Worldwide Partners have teamed up with GlobalWebIndex to bring you access to their data. Designed to enhance Worldwide Partners agencies’ research capabilities and expertise, GlobalWebIndex will provide a single access point to harmonized global market research 24/7 through their platform. GlobalWebIndex has the most up to date, syndicated data on any granular level, including country local regions. Their mission is to provide every member of WPI with the power of consumer insight to drive business growth.
Global Marketers Need A Local Creative Experience Strategy
Sep 12 2019
Local relevance is the biggest challenge facing global marketers today. For all the drive toward effectiveness on a campaign level, and efficiency on a corporate level, marketing organizations are failing to answer the personal relevance imperative around the world.
Meeting The Global Localization Imperative
Jun 11 2019
Together with the CMO Council, a global peer-to-peer network of 15,000 senior brand marketers, Worldwide Partners has released a report that shows marketing is missing its greatest opportunity, and the change imperative applies to agencies and clients equally.
Partner Heart+Mind Strategies Listens to Quiet Trendsetters
Mar 20 2019
Partner Heart + Minds recently started a program to better understand and help organizations harness a group of Americans they’re calling, “Quiet Trendsetters.”